{"product_id":"directions-antique-mauve-100ml-haarfarbe","title":"Antique Mauve Directions 100ml - hair dye","description":"\u003ch2\u003e Antique Mauve Directions 100ml – Elegant violet-grey shade with depth\u003c\/h2\u003e\n\n\u003ch3\u003e A sophisticated color with cool restraint.\u003c\/h3\u003e\n\n\u003cp\u003e Antique Mauve Directions is a semi-permanent hair color with delicate violet hues and a subtle gray undertone. The shade appears calm, controlled, and exceptionally stylish. Antique Mauve unfolds its full effect on very light blonde hair, revealing an even, satin-like finish. The color also appears clear and balanced on silver-white or gray hair. The look is cool, modern, and deliberately understated. Ideal for those seeking a striking color without being loud, and who value nuance rather than contrast.\u003c\/p\u003e\n\n\u003ch3\u003e Nourishing formula for smooth color gradients\u003c\/h3\u003e\n\n \u003cp\u003eThe creamy Directions texture allows for precise application and even distribution through the hair. During use, the hair is conditioned, leaving it feeling soft and manageable. The ammonia- and peroxide-free formula protects the hair structure and is also suitable for frequent color changes. Antique Mauve fades evenly without harsh lines, giving the shade a particularly elegant aging effect. Perfect for controlled looks with a professional finish.\u003c\/p\u003e\n\n\u003ch3\u003e Versatile combinations for individual styles\u003c\/h3\u003e\n\n\u003cp\u003e Antique Mauve can be mixed with all other Directions shades. This allows you to create cooler grays, pastel violets, or custom in-between tones. Color longevity depends on hair type, care, and washing habits. Ideal for those who want to use their hair color selectively and prefer a subtle, dark style.\u003c\/p\u003e\n\n\u003ch2\u003e Your benefits at a glance\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Cool mauve tone with a grey nuance\u003c\/li\u003e\n\n\u003cli\u003e Especially elegant on very light blonde hair.\u003c\/li\u003e\n\n\u003cli\u003e Nourishing, creamy formula\u003c\/li\u003e\n\n \u003cli\u003eVegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Mixable with all Directions colors\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch2\u003e Technical details \/ features\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Product type: Semi-permanent hair dye\u003c\/li\u003e\n\n\u003cli\u003e Contents: 100 ml\u003c\/li\u003e\n\n\u003cli\u003e Color: Antique Mauve\u003c\/li\u003e\n\n\u003cli\u003e Application: Ready to use\u003c\/li\u003e\n\n\u003cli\u003e Country of origin: UK \/ England\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch2\u003e Suitable for:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Gothic and dark alternative looks\u003c\/li\u003e\n\n\u003cli\u003e Minimalist color concepts\u003c\/li\u003e\n\n\u003cli\u003e Cool, elegant style\u003c\/li\u003e\n\n\u003cli\u003e Individual shades of grey-violet\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch2\u003e FAQs\u003c\/h2\u003e\n\n\u003ch3\u003e How does Antique Mauve look on bleached hair?\u003c\/h3\u003e\n\n\u003cp\u003e The color appears even, cool and elegant with a grey undertone.\u003c\/p\u003e\n\n\u003ch3\u003e Is Antique Mauve suitable for dark hair?\u003c\/h3\u003e\n\n\u003cp\u003e No, very light blonde or grey hair is recommended.\u003c\/p\u003e\n\n\u003ch3\u003e How long does Antique Mauve Directions last?\u003c\/h3\u003e\n\n\u003cp\u003e Durability varies depending on hair structure and care.\u003c\/p\u003e\n\n\u003ch3\u003e Can I mix Antique Mauve with other colors?\u003c\/h3\u003e\n\n\u003cp\u003e Yes, all Directions colors are fully mixable.\u003c\/p\u003e\n\n\u003ch3\u003e Is the hair dye gentle on the hair?\u003c\/h3\u003e\n\n\u003cp\u003e Yes, the formula is ammonia- and peroxide-free and nourishing.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eCreate a controlled, elegant look with Antique Mauve Directions and opt for stylish depth.\u003c\/strong\u003e\u003c\/p\u003e","brand":"DIRECTIONS","offers":[{"title":"Default Title","offer_id":52535673880914,"sku":null,"price":4.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/0849\/5954\/files\/antique-mauve-directions-100ml-haartoenung-690.jpg?v=1769982323","url":"https:\/\/easure.net\/en\/products\/directions-antique-mauve-100ml-haarfarbe","provider":"EASURE","version":"1.0","type":"link"}