{"product_id":"directions-deep-purple-100ml-haarfarbe","title":"Deep Purple Directions 100ml - hair dye","description":"\u003ch2\u003e Deep Purple Directions 100ml – Intense violet depth with cool undertones\u003c\/h2\u003e\n\n\u003ch3\u003e Rich purple for expressive styles\u003c\/h3\u003e\n\n \u003cp\u003eDeep Purple Directions is one of the most sought-after shades in the collection, boasting intense purple coverage and cool, blue undertones. The color is deep, sophisticated, and powerful, creating striking highlights. On bleached hair, it displays its full radiance with an even finish. Even on naturally light hair, it produces a distinctive, deep purple tone. The creamy texture allows for precise, drip-free application and ensures a flawless color distribution.\u003c\/p\u003e\n\n\u003ch3\u003e Nourishing formula for shine and suppleness\u003c\/h3\u003e\n\n\u003cp\u003e This semi-permanent hair color is free of ammonia and peroxide and is especially gentle on the hair structure. The vegan formula conditions the hair during coloring, retains moisture, and adds visible shine. Hair remains soft, manageable, and healthy-looking. Deep Purple washes out evenly without harsh lines or patchy roots.\u003c\/p\u003e\n\n\u003ch3\u003e Perfect for Gothic and alternative looks\u003c\/h3\u003e\n\n \u003cp\u003eDeep Purple is the ideal choice for Gothic styles, dark elegance, and creative color concepts. This shade is suitable for all-over coloring as well as for accents or mixing with other Directions colors. All shades can be combined with each other, offering maximum freedom for individual looks with depth and character.\u003c\/p\u003e\n\n\u003ch3\u003e Your benefits at a glance\u003c\/h3\u003e\n\n\u003cp\u003e • Intense violet with blue undertones\u003cbr\u003e • Semi-permanent hair color without ammonia\u003cbr\u003e • Vegan and cruelty-free formula\u003cbr\u003e • Nourishing with visible shine\u003cbr\u003e • Can be mixed with other Directions colors\u003c\/p\u003e\n\n\u003ch3\u003e Technical details \/ features\u003c\/h3\u003e\n\n\u003cp\u003e Product type: Semi-permanent hair dye\u003cbr\u003e Contents: 100 ml\u003cbr\u003e Color: Deep Purple\u003cbr\u003e Formula: Vegan, cruelty-free\u003cbr\u003e Origin: UK\u003cbr\u003e Application: Without developer\u003c\/p\u003e\n\n\u003ch3\u003e Suitable for:\u003c\/h3\u003e\n\n\u003cp\u003e Gothic styles\u003cbr\u003e Alternative and dark looks\u003cbr\u003e Bleached or light hair\u003cbr\u003e Anyone who prefers intense shades of violet\u003c\/p\u003e\n\n\u003ch3\u003e How does the color look?\u003c\/h3\u003e\n\n\u003cp\u003e Deep Purple is an intense violet with cool, blue undertones.\u003c\/p\u003e\n\n\u003ch3\u003e Does the hair have to be bleached blonde?\u003c\/h3\u003e\n\n \u003cp\u003eFor maximum radiance, bleached hair is recommended.\u003c\/p\u003e\n\n\u003ch3\u003e Is the hair dye gentle on the hair?\u003c\/h3\u003e\n\n\u003cp\u003e Yes, it is free of ammonia and peroxide and has a nourishing effect.\u003c\/p\u003e\n\n\u003ch3\u003e Can I mix Deep Purple?\u003c\/h3\u003e\n\n\u003cp\u003e Yes, all Directions colors are fully mixable.\u003c\/p\u003e\n\n\u003ch3\u003e Is the product vegan?\u003c\/h3\u003e\n\n\u003cp\u003e Yes, Directions is 100% vegan and cruelty-free.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eOrder Deep Purple Directions 100ml now and give your look deep intensity\u003c\/strong\u003e\u003c\/p\u003e","brand":"DIRECTIONS","offers":[{"title":"Default Title","offer_id":52535735877970,"sku":null,"price":4.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/0849\/5954\/files\/deep-purple-directions-100ml-haartoenung-176.jpg?v=1769982519","url":"https:\/\/easure.net\/en\/products\/directions-deep-purple-100ml-haarfarbe","provider":"EASURE","version":"1.0","type":"link"}