SKU:BLO116

Hair Lightening Kit 20 Volume (6%) Directions La Riche - Bleach

Name: Hair Lightening Kit 20 Volume (6%) Directions La Riche - Bleach
Brand: DIRECTIONS
SKU: BLO116
Price: 12.9 EUR
Availability: InStock
Rating: 4.4 (11 reviews)

Gentle bleaching for optimal color intensity and clear results.
The Directions La Riche 20 Volume hair lightening kit prepares your hair specifically for intense hair color. Ideal for controlled lightening with a conditioning effect.

€12,90 EUR

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Country of origin / Country of production: UK / England

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Product safety information

Mondel Directions Hair Color eK
Owner: Pia Cecilia Herb
Maulbeerweg 6
14959 Trebbin
Germany

Telephone: +49 33731 13540
Email: info@directions.de

Ingredients

Aqua (Pure),Cetearyl Alcohol,Distearoylethyl Hydroxyethylmonium Methosulfate(and)Cetearyl Alcohol,Ceteareth-20,Propylene Glycol,Citric Acid,Methylparaben,Formic Acid,HC Yellow No. 4,Basic Violet 16,Basic Orange 31,HC Blue No. 15,Basic Brown 16.

Product warnings

* Do not use this product if your hair has previously been bleached, lightened, treated with spray lightener, or colored with products based on metallic salts or henna.
* If your hair has recently been bleached, dyed, or permed, this product may not be suitable for further lightening. Please contact us for further advice.
* Always protect the hairline, ears and other sensitive areas with petroleum jelly before bleaching.
* Always perform a skin sensitivity and hair strand test, even if you have used the product before.
* Not suitable for persons under 16 years of age.
* Do not use on other body hair, eyebrows or eyelashes.
* Not recommended during pregnancy.
* Do not use on irritated scalp or broken skin.
* If your hair is very thick or longer than shoulder length, you may need more than one set for a full application.
* May not be suitable for very dark brown hair – always perform a strand test.
* Not recommended for black hair.
* This is a product for single use.

Product description

Controlled lightening for perfect color results

The Directions La Riche 20 Volume (6%) hair lightening kit is specially formulated to gently prepare your hair for light and intense hair colors. Thanks to its moderate developer strength, this bleaching kit is ideal for targeted lightening without unnecessarily damaging your hair. Perfect if you want to achieve maximum color brilliance with Directions hair dyes.

Complete set for safe use

The set contains all the necessary components for safe and easy home use. Cream peroxide, bleaching powder, and conditioning shampoo are perfectly coordinated. The kit is complemented by accessories such as gloves, a mixing bowl, and an applicator brush, so you can get started right away.

Caring and thoughtful

During the lightening process, the moisturizing shampoo supports the hair structure and helps to calm the hair after bleaching. The result is even lightening, providing an ideal base for vibrant, creative hair colors.

Advantages at a glance

20 Volume Developer for controlled lightening
Complete set for one application
Optimal preparation for Directions hair dyes
Gentler than stronger bleaching treatments
Easy to use at home

Technical details / features

Product type: Hair lightening kit
Developer strength: 20 volume (6%)
Application: Single application
Country of origin: UK
Brand: Directions La Riche

Scope of delivery:
1 × Cream peroxide 20 volume 75 ml
1 x Bleaching Powder 25 g
1 x Moisturizing Shampoo 10 ml
1 × Instruction manual
1 pair of gloves
1 × Mixing bowl
1 × Applicator brush
1 × Development Cap

Suitable for:

Ideal for Gothic, Alternative and Punk styles that work with intense hair colors and need a clean, light base for expressive looks.

FAQs

For which hair colors is the lightening kit suitable:
For dark blonde to medium brown hair as preparation for intense colors

Is the product suitable for black hair?
No, this product is not recommended for black hair.

How often can the set be used:
The kit is designed for single use.

Can I use the product during pregnancy?
Use during pregnancy is not recommended.

Do I need to perform a test before using the product?
Yes, a skin and strand test is strongly recommended.

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FAQs

When does my can expire?

Once the bottle has been opened, we recommend using the Directions hair dye within 12 months.

When unopened, the bottle can last up to 3 years.

However, this may vary depending on exposure to certain elements, such as sunlight or heat. Therefore, we recommend performing a strand test before each
use.

It is at the customer's discretion
to use the dye beyond these timeframes, and
Directions accepts no responsibility for the results.

Are the products tested on animals?

All our products are 100% cruelty-free.

We are proud to be certified by PETA as cruelty-free and vegan
We are proud to be certified by PETA as cruelty-free and vegan
This means that none of the products in the Directions range
have ever been tested on animals, nor will they ever be.

How long does the hair color last?

This can vary depending on your hair type.

Your hair type and its condition affect how long our color stays
vibrant. It is important to note that some of our
colors can leave a permanent stain on blonde or bleached hair.
If you are unsure, we always recommend seeking
advice from a professional hairstylist.

What should I do if dyeing my hair goes wrong?

Don't panic, our How To Guide can help.

We never recommend using paint strippers or strippers.
Instead, check out our How To Guide – it is full of tips
and tricks to remove the paint faster. If you still need help,
don't hesitate to contact us.

What hair color would you recommend for me?

As a rule of thumb, we recommend choosing tints that are darker than your current hair color.

Without lightening the hair beforehand, some of our colors will only leave a
hint of color instead of achieving full, vibrant coverage.
Our How-To Guides are full of tips and tricks about
hair color, but if you are unsure about anything, always consult
a specialist.